Remote
$2k+
middle
1 month ago
full-time
quality 8.5/10
- Launch and optimize advertising campaigns in Google Ads, TikTok Ads, and Yandex.Direct;
- Research and segment the audience;
- Collect semantics, work with negative keywords, separate brand and non-brand traffic;
- Test creatives, combinations, and ad formats;
- Set up tracking and end-to-end analytics (GA4, GTM, UTM, Click ID, Metrics, pixels);
- Ensure compliance with advertising policies across different GEOs;
- Optimize campaigns based on CPA, FTD, deposits, retention, and other KPIs;
- Prepare regular reports on campaign results.
- 3+ years of experience in PPC and performance marketing;
- Confident work with Google Ads and TikTok Ads for 3+ years;
- Experience managing budgets of $100,000 per month;
- Experience in Gambling, Betting, Crypto, or Gaming;
- Knowledge of GA4, GTM, and web analytics tools;
- Understanding of FTD, CPA, CTR, CPC, Retention metrics;
- Experience working with multiple GEOs;
- Understanding of advertising policies and platform restrictions;
- Analytical thinking and independence.
- Fully remote work;
- Fixed salary + KPI bonuses;
- 24 paid vacation days;
- 100% sick leave payment;
- Long-term cooperation;
- Work in a stable international project;
- Opportunity to influence marketing processes and business results.
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