✓ Drop your CV once, then continue to the employer's application form. Your profile stays here for every recruiter hiring on igamingjobs.
Role in brief
SOFTSWISS is seeking a Middle Retention Specialist to oversee engagement projects and campaigns in the iGaming sector. This remote, full-time position is ideal for candidates with CRM experience and a focus on user engagement.
About the role
As a Retention Specialist at SOFTSWISS, you will manage multiple engagement projects within the Casino Platform team. Your role is pivotal in enhancing user retention through well-organized campaigns across various channels, ensuring they align with technical and product standards.
You will collaborate with cross-functional teams, including copywriters and designers, to create impactful messaging. Success in this role involves not only executing campaigns but also analyzing their performance and continuously suggesting improvements to enhance user engagement.
The salary range for this position is between $57,500 and $97,750 USD, reflecting the candidate's experience and expertise.
Skills that matter here
- Customer.io: You will utilize Customer.io to create and enhance multi-channel marketing campaigns.
- HTML: Comfort with HTML is necessary for crafting and testing email campaigns.
Who this role suits
- Detail-oriented individuals who enjoy testing and improving processes.
- Candidates with a strong understanding of user engagement and lifecycle marketing.
- Those who thrive in collaborative environments and can work closely with technical teams.
From the employer
- Managing 2–3 ongoing engagement projects at the same time, keeping everything on track and well organized
- Creating and improving multi-channel campaigns (email, SMS, in-app) using Customer.io
- Setting up and maintaining initiatives that encourage long-term engagement
- Working closely with technical and product teams to make sure campaigns are set up correctly and work as expected
- Carefully testing and reviewing campaigns before they go live to avoid mistakes and ensure a smooth user experience
- Tracking results, learning what works, and suggesting practical improvements
- Collaborating with copywriters, designers, and content teams to deliver clear, consistent, and high-quality messaging
- Making sure every campaign meets internal standards and feels thoughtful rather than automated
- 2+ years of experience in CRM, lifecycle marketing, or retention-focused roles
- A good understanding of how users move through a product and what keeps them engaged over time
- Hands-on experience with Customer.io (or similar tools)
- Someone detail-oriented who enjoys testing, fixing, and improving things
- Comfortable working with HTML-based emails
- English level B1 or higher
- Private insurance (depending on contract type)
- Paid gym membership
- Comprehensive Mental Health Program
- Free English lessons (online)
- Local language courses
- Paid time off (PTO)
- Maternity leave support
- Referral program rewards
- Upskilling, internal workshops, and participation in professional conferences and corporate events
Questions about this role
What is the remote policy?
This role is fully remote.
What level of experience is required?
Candidates should have at least 2 years of experience in CRM, lifecycle marketing, or retention roles.
How do I apply?
Interested candidates can apply through the SOFTSWISS careers website.
✓ Drop your CV once, then continue to the employer's application form. Your profile stays here for every recruiter hiring on igamingjobs.