Media Buyer (FB, iGaming)
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Role in brief
Milionyx is looking for a Media Buyer to enhance traffic and optimize campaigns for their online casino. Candidates with at least two years of Facebook Ads experience in iGaming should consider applying.
About the role
Milionyx is a digital product company that develops its own online casino product. The Media Buyer will play a crucial role in driving traffic and optimizing campaigns specifically for this product, focusing on the LATAM market.
The team values autonomy and a data-driven approach, allowing the Media Buyer to influence marketing strategies directly. Success in this role is measured by the ability to scale campaigns effectively while maintaining high traffic quality and performance metrics.
Skills that matter here
- Facebook Ads: This role requires launching and optimizing advertising campaigns on Facebook to drive traffic.
- iGaming: Experience in iGaming is essential for understanding the market dynamics and targeting strategies.
- PWA: Familiarity with Progressive Web Apps is important for developing effective pre-landing solutions.
- WebView: Knowledge of WebView technologies will aid in optimizing user experiences for campaigns.
- data analysis: A data-driven approach is necessary for analyzing key performance metrics and making informed decisions.
Who this role suits
- A candidate who thrives in a fast-paced environment with a high level of autonomy.
- Someone who is comfortable making quick decisions based on data analysis.
- A professional with a proactive mindset, eager to develop and test new marketing strategies.
- An individual with a strong background in managing advertising budgets and performance metrics.
From the employer
Responsibilities
- Launch, optimize, and scale advertising campaigns in Facebook Ads;
- Search, test, and develop new connections, creatives, approaches, and GEO;
- Analyze key performance metrics: CPA, ROI, ROAS, CR, LTV;
- Control traffic quality and metrics Reg2Dep, Dep Rate, and Retention;
- Generate and test new hypotheses to find growth points;
- Work with PWA, WebView, and pre-landing solutions;
- Collaborate with designers and technical specialists to improve advertising campaign results;
- Manage advertising budgets and develop successful connections.
Requirements
- At least 2 years of experience with Facebook Ads in iGaming;
- Practical experience in independently launching and developing profitable connections;
- Experience with PWA, WebView, and pre-landing pages;
- Experience with agency accounts;
- Successful experience with Tier-2/Tier-3 GEO;
- Experience managing advertising budgets from $1,000/day;
- Deep understanding of the full funnel: Click → Registration → FTD → Redep;
- Confident in metrics ROI, CPA, ROAS, LTV, and other performance indicators;
- Data-driven approach and ability to make quick decisions based on data.
Conditions
- Work with our own product without intermediaries;
- High level of autonomy and influence on business results;
- Fast decision-making and minimal bureaucracy;
- Strong team focused on development and growth;
- Opportunity to influence the company's marketing strategy;
- Competitive fixed rate and bonus system;
- Comfortable conditions for professional development and realization of own ideas.
Questions about this role
What is the remote policy for this position?
The role is hybrid, allowing for a combination of remote and in-office work.
What level of experience is required?
Candidates should have at least 2 years of experience with Facebook Ads in the iGaming industry.
✓ Apply here in a minute. Your application and answers go straight to the hiring person, so you never land in a spam pile.