Media Buyer (FB | TT)
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Role in brief
Gelt, an in-house iGaming affiliate, seeks a Media Buyer to manage and scale traffic for their proprietary gambling and betting products using Facebook and TikTok Ads. This role suits experienced media buyers with iGaming knowledge looking for a remote position with crypto payments.
About the role
This role focuses on direct media buying for Gelt's own iGaming products, specifically in the gambling and betting sectors. The successful candidate will be responsible for launching and scaling ad campaigns on Facebook and TikTok, with a daily budget starting at $1500. This involves working with PWA funnels, continuously testing new creatives and hypotheses, and optimizing campaigns to achieve strong ROI.
The Media Buyer operates within an in-house media buying team, dedicated solely to Gelt's proprietary products. There are no external client projects or third-party offers, allowing for focused work on internal growth. The company provides all necessary resources, including farm and agency accounts, along with support from designers and integrators to facilitate campaign execution and optimization.
Success in this position is measured by the ability to effectively manage and scale traffic, ensuring campaigns meet ROI targets. This requires a proactive approach to testing and optimization, coupled with a deep understanding of Facebook and TikTok advertising platforms within the iGaming context. The role offers a remote work format with compensation paid in cryptocurrency, comprising a fixed salary plus a bonus system.
Skills that matter here
- Facebook Ads: This role involves launching, optimizing, and scaling advertising campaigns on Facebook for iGaming products.
- TikTok Ads: The Media Buyer will manage and scale ad campaigns on TikTok, focusing on gambling and betting traffic.
- iGaming: A background in iGaming or Gambling is essential for understanding the specific nuances and regulations of advertising in this sector.
- Gambling: The role specifically targets traffic generation for gambling and betting products, requiring industry-specific knowledge.
Who this role suits
- A self-starter who thrives in an environment focused exclusively on in-house products, without external client demands.
- Someone with a data-driven mindset, comfortable with continuous testing of creatives and hypotheses to optimize campaign performance.
- An individual experienced in managing substantial daily advertising budgets and committed to achieving clear ROI targets.
- A professional who values a remote work setup and is comfortable with receiving compensation in cryptocurrency.
From the employer
- Facebook Ads / TikTok Ads (iGaming / Gambling)
- Launching and scaling bundles for ROI
- Working with PWA funnels
- Testing creatives and hypotheses
- Optimizing and scaling campaigns
- Managing budgets from $1500+/day
- All necessary resources for work
- Farm and agency accounts
- Designer + integrator assistance
- Remote work format
- Payments in crypto (TRC-20)
- Fixed + bonus system
Questions about this role
What is the remote work policy for this position?
This is a fully remote position, allowing the successful candidate to work from any location.
What skills are essential for this role?
Key skills include proficiency in Facebook Ads and TikTok Ads, specifically within the iGaming and Gambling sectors.
How will I be compensated?
Compensation includes a fixed salary plus a bonus system, with payments made in cryptocurrency (TRC-20).
✓ Apply here in a minute. Your application and answers go straight to the hiring person, so you never land in a spam pile.