Head of Traffic / Head of Acquisition
Remote
$5k - $6k
head
4 months ago
full-time
quality 7.9/10
- Full responsibility for performance in the Russian market.
- Develop and implement traffic acquisition strategies.
- Manage the entire acquisition system focusing on ROI and scalability.
- Formulate and control PnL channels (CR, FTD cost, LTV, ROI, payback).
- Analyze anomalies, detect fraud, and ensure traffic quality.
- Manage affiliate and influencer/stream teams.
- Build KPI systems, reporting, and reconciliation.
- 3+ years experience as Head of Traffic / Head of Acquisition / Performance Lead in iGaming.
- Mandatory experience with the Russian market.
- Deep understanding of traffic sources and RU-segment specifics.
- Strong skills in PnL and unit economics.
- Experience managing budgets based on ROI.
- Understanding of antifraud processes and traffic quality control.
- Willingness to take responsibility for entire acquisition, not just individual channels.
- Remote work format.
- Direct influence on the company's entire acquisition.
- Opportunity to restructure the team according to your strategy.
- Work at C-level with influence on product, bonus mechanics, and offers.
- High degree of autonomy and trust without micromanagement.
- Minimal bureaucracy and fast decision-making.
- Transparent system for influencing results and growth within the role.
- Income: 5,000–6,000 USD + KPI; negotiable for strong candidates.
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