Gamification Manager
Role in brief
APERCON is a company focused on the CIS iGaming market, looking for a Gamification Manager to improve player engagement and retention. Candidates with experience in B2C iGaming, particularly in gamification and CRM, should apply.
About the role
In this role, the Gamification Manager will be responsible for developing and implementing gamification strategies aimed at enhancing player engagement and retention within the CIS market. This includes launching innovative mechanics that drive player activity and revenue growth.
The successful candidate will manage and optimize promotional mechanics, ensuring they are attractive to players while also being profitable for the business. A strong understanding of player behavior and the full Player Journey in the CIS iGaming landscape is essential for success.
Skills that matter here
- Gamification: This role requires the development of gamification mechanics to boost player engagement and retention.
- CRM: Experience in CRM is crucial for managing player relationships and optimizing retention strategies.
- Retention: The Gamification Manager will focus on strategies that enhance player retention and activity.
- Promotions: Hands-on experience with promotional mechanics is necessary for balancing player appeal and business profitability.
Who this role suits
- Has a background in B2C iGaming, especially in roles related to gamification or retention.
- Understands player behavior and the nuances of the CIS iGaming market.
- Possesses a strategic mindset with a focus on balancing player engagement and business goals.
- Is proactive and hands-on, ready to implement and optimize promotional strategies.
From the employer
- Develop and launch gamification mechanics to increase player engagement, retention and activity.
- Manage and optimize bonus and promotional mechanics, balancing player attractiveness with business profitability.
- 2+ years of experience in B2C iGaming (Casino) in Gamification, CRM, Retention, VIP Management or Promo/Product Marketing roles.
- Strong understanding of the CIS iGaming market, player behavior and the full Player Journey.
- Hands-on experience with promotions
Questions about this role
What is the remote policy?
This position is fully remote.
What level of experience is required?
Candidates should have at least 2 years of experience in B2C iGaming related to gamification, CRM, or retention.
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