CRM Specialist
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Role in brief
This CRM Specialist role is with a B2B iGaming technology provider, focusing on maintaining CRM data quality, building automations, and optimizing sales processes. Candidates with 1-2 years of CRM administration experience, strong analytical skills, and a background in iGaming, SaaS, or B2B sales should apply.
About the role
This role involves maintaining the integrity and efficiency of CRM systems for a B2B iGaming technology provider. The company develops scalable SaaS platforms and digital products, offering turnkey and white-label solutions to iGaming operators globally. The specialist will ensure data quality through regular audits, manage database operations, and support the sales teams by optimizing CRM functionality.
A key responsibility is to build and optimize CRM automations, workflows, triggers, and routing rules, configuring lead assignment logic and sales pipeline structures. This includes managing data imports, exports, migrations, and system updates. The role also requires creating reports, dashboards, and KPI tracking tools to monitor performance and support business units.
Success in this position means improving operational efficiency for sales and business units through effective CRM administration. The specialist will collaborate with various teams to integrate CRM with marketing platforms and communication tools, ensuring seamless data flow and process documentation. The role requires a focus on CRM quality control across all sales teams.
Skills that matter here
- CRM systems: The role requires administering and optimizing various CRM platforms, including data quality, automations, and reporting.
- Pipedrive: Experience with Pipedrive, HubSpot, Salesforce, or similar CRM systems is needed for configuration and administration tasks.
- data quality: Maintaining data quality through regular audits, database management, and handling large datasets is a core responsibility.
- automations: Building and optimizing CRM automations, workflows, triggers, and routing rules is a primary function of this role.
- SQL: Basic SQL knowledge is beneficial for working with data exports and managing CRM data.
- Looker Studio: Experience with Looker Studio, Power BI, or similar reporting tools is useful for creating dashboards and tracking KPIs.
Who this role suits
- A person who thrives on optimizing sales processes through meticulous CRM administration.
- Someone with a strong analytical mindset, capable of maintaining data quality and building effective automations.
- An individual who enjoys collaborating with sales and business units to improve operational efficiency.
- A self-starter comfortable working independently in a remote environment.
From the employer
- Maintain CRM data quality through regular audits and database management
- Build and optimize CRM automations, workflows, triggers, and routing rules
- Configure lead assignment logic and sales pipeline structures
- Manage CRM imports, exports, data migrations, and system updates
- Create reports, dashboards, and KPI tracking tools
- Support integrations between CRM, marketing platforms, and communication tools
- Collaborate with Sales and Business Units to improve operational efficiency
- Document processes and provide day-to-day CRM support
- CRM quality control across all sales teams
- 1–2 years of experience administering CRM systems such as Pipedrive, HubSpot, Salesforce, or similar
- Hands-on experience configuring CRM pipelines, custom fields, workflows, and automations
- Strong understanding of sales processes and CRM best practices
- Experience maintaining data quality, performing audits, and managing large datasets
- Ability to create reports, dashboards, and KPI tracking systems
- Strong analytical skills and attention to detail
- Experience working with CRM integrations and data migrations
- Fluent Russian and confident English (B2+) is a plus
- Excellent organizational and communication skills
- Ability to work independently in a remote environment
- Nice to Have: Experience with workflow automation tools such as Zapier, Make, n8n, or Airflow
- Knowledge of Google Sheets, advanced formulas, QUERY, and IMPORTRANGE
- Experience with Looker Studio, Power BI, or similar reporting tools
- Basic SQL knowledge and experience working with data exports
- Experience integrating marketing platforms, forms, chatbots, and lead generation tools with CRM systems
- Familiarity with Mailchimp, ActiveCampaign, Apollo, Reply.io, or similar outreach tools
- Experience in iGaming, SaaS, or B2B sales environments
- Technical aptitude and understanding of APIs and system integrations
- Opportunity to work with a leading iGaming technology provider
- Career development opportunities
- Performance-based bonus system
- Mental health support service
- 20 days of paid vacation and 5 Family Days
Questions about this role
What is the remote work policy for this position?
This is a fully remote position, allowing the specialist to work from any location.
What level of experience is required for this role?
Candidates should have 1-2 years of experience administering CRM systems.
How do I apply for this position?
The job posting does not provide specific application instructions, but typically you would apply through the company's website or the platform where the job was listed.
✓ Drop your CV once, then continue to the employer's application form. Your profile stays here for every recruiter hiring on igamingjobs.