CRM Gaming Specialist

About the role

Kaizen Gaming is a leading GameTech company operating in 20 markets, known for its commitment to leveraging technology to provide exceptional entertainment experiences. As a CRM Gaming Specialist, you will play a key role in managing homepage planning, analyzing customer feedback, and optimizing performance data to drive product excellence.

In this hybrid role, you will collaborate with product teams and marketing to ensure cohesive campaigns and support. Your analytical skills will help identify opportunities for improvement, while your organizational abilities will aid in managing campaigns and audits to align with strategic goals.

Skills that matter here

• CRM: This role requires relevant experience in CRM to manage customer interactions and improve their experience.
• Analytical skills: Strong analytical capabilities are essential for tracking performance data and identifying optimization opportunities.
• Organizational skills: Excellent organizational skills are necessary for effective campaign and calendar management.
• Communication: Clear communication across teams is critical for coordinating product requests and marketing efforts.
• Customer journey understanding: A good grasp of customer journeys and lifecycle marketing principles will enhance campaign effectiveness.

Who this role suits

• A candidate with a background in CRM or product operations in a tech or gaming environment.
• Someone who thrives in fast-paced settings and is eager to improve product offerings.
• An individual who possesses strong analytical skills and can work with performance data.
• A team player who communicates effectively across different functions and time zones.

From the employer

As a CRM Gaming Specialist, you will:

• Own and manage homepage planning in alignment with local CRM and commercial priorities.
• Collect and synthesize customer experience (CX) feedback, turning insights into actionable product or process improvements.
• Conduct competitive monitoring to benchmark features, promotions, and CRM tactics, sharing insights with the wider team.
• Track and analyze performance data, identifying opportunities for optimization and highlighting issues early.
• Collaborate closely with HQ Product teams, following up on product requests, roadmap items, and localization needs.
• Ensure alignment with CRM & Marketing to deliver cohesive and timely campaigns and product support.
• Perform regular local product audits (PRD auditing) to ensure feature configurations, offers, and UX align with strategic goals.

What you’ll bring:

• Relevant experience in CRM, Product Operations, or a similar role within a tech, e-commerce, or gaming/betting company.
• Advanced knowledge of English.
• Strong analytical mindset and confidence working with performance data and KPIs.
• Excellent organizational and planning skills, with proven experience in campaign/calendar management.
• Ability to coordinate with teams across different time zones and functions & communicate clearly and concisely across product and business teams.
• Understanding of customer journeys and lifecycle marketing principles.
• Ability to define a set of requirements that pinpoint business challenges.
• Eager to work in a fast-paced product environment, constantly striving to enhance our product offering and user experience.

Kaizen Gaming Perks:

• Hybrid way of working.
• A buddy will support you with your onboarding.
• Competitive pay and bonus scheme.
• Private health insurance for you and your family.
• Monthly meal allowance.
• Commuting allowance.
• Multi-sport card.
• Developmental 360° feedback framework.
• Unlimited access to Udemy & continuous training.
• Family Support.