B2B Marketer in iGaming
Role in brief
Investment Holding is seeking a B2B marketer to drive client acquisition in the iGaming sector. This remote role involves developing marketing strategies and managing advertising efforts. Candidates with B2B marketing experience, especially in iGaming or FinTech, should apply.
About the role
As a B2B marketer at Investment Holding, you will spearhead the client acquisition efforts for a growing project in the iGaming space. Your primary focus will be on creating effective marketing strategies and optimizing the acquisition funnel to drive lead generation.
Collaboration is key in this role, as you will work closely with sales, social media marketing, and design teams. You will also be responsible for managing budgets and analyzing key performance metrics to measure the effectiveness of your marketing initiatives.
Skills that matter here
- B2B marketing: This role requires a strong background in B2B marketing to develop strategies and enhance the acquisition funnel.
- Digital marketing: Practical experience with digital marketing tactics, including advertising on platforms like Telegram and Meta, is essential.
Who this role suits
- A candidate with a strong analytical mindset who can calculate metrics and assess marketing effectiveness.
- Someone who thrives in a remote work environment and values direct communication with leadership.
- An individual with a proactive approach to testing and using various software tools for marketing tasks.
From the employer
Key Tasks
- Development of B2B strategy and enhancement of the acquisition funnel.
- Planning, seeding, and purchasing advertising (Telegram, Meta, etc.).
- Coordination with Sales, SMM, and design teams.
- Budget management and optimization of key metrics (CPL, CAC).
What is Important for Us
- Experience in B2B marketing (Digital) and practical experience with seeding/targeting.
- Ability to calculate metrics and assess marketing's contribution to sales.
- Experience in iGaming / FinTech is a plus.
Conditions
- Full Remote.
- Direct contact with the CEO.
- Freedom to test and use software for tasks.
Questions about this role
Is this position remote?
Yes, this role is fully remote.
What experience is required for this role?
Experience in B2B marketing is important, with iGaming or FinTech experience being a plus.
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