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Role in brief
X6 GROUP is a performance agency seeking a Media Buyer for Facebook Ads focused on the gambling sector. This role involves launching and scaling ad campaigns while managing budgets and KPIs. Candidates with experience in Facebook Ads in gambling and a proactive approach should apply.
About the role
X6 GROUP specializes in media buying and is looking for a Media Buyer with experience in Facebook Ads specifically for the gambling industry. The successful candidate will be responsible for launching, testing, and optimizing advertising funnels, as well as managing account networks and budgets.
The role requires a strong understanding of player retention funnels and the ability to analyze metrics using tools like Keitaro and Voluum. Success in this position will involve scaling profitable campaigns, maintaining planned ROI/ROAS, and proactively identifying new growth opportunities.
Skills that matter here
- Facebook Ads: This role requires launching and optimizing Facebook Ads campaigns in the gambling sector.
- Keitaro: The candidate will analyze metrics in Keitaro to identify growth points.
- Voluum: Experience with Voluum is necessary for managing campaign performance.
- anti-detect browsers: Knowledge of anti-detect browsers is essential for working with account networks.
Who this role suits
- A person with at least one year of experience in Facebook Ads within the gambling industry.
- Someone proactive and independent, capable of offering solutions.
- A candidate comfortable managing significant advertising budgets.
- An individual who can work collaboratively with designers to create effective ad creatives.
From the employer
- Launch, test, and optimize funnels in Facebook Ads
- Prepare briefs for designers, conduct A/B tests for creatives and landing pages
- Work with account networks: farms, agency accounts, auto-funding, anti-detect browsers
- Scale profitable campaigns and manage advertising budgets
- Monitor KPIs: ROI/ROAS, CPA, CPL, CTR, CR
- Analyze metrics in Keitaro, identify growth points and new solutions for traffic.
- At least 1 year of experience with Facebook Ads in gambling and proven results
- Understanding of PWA, WebView, offers, and player retention funnels
- Ability to work with spy services and create briefs for creatives
- Manage budgets of $15,000 per month and maintain planned ROI/ROAS
- Confidently work with Keitaro or Voluum, anti-detect browsers, payment solutions, and account farms
- Be proactive and independent, offering your own solutions.
- Office in the center of Belgrade or remote format
- Schedule 5/2, from 10:00 to 19:00 Moscow time
- Payments twice a month: fixed + KPI, to a crypto wallet
- Income review after the probation period
- Employment under GPH + NDA.
Questions about this role
Is this position remote?
Yes, the position can be performed remotely.
What is the seniority level for this role?
This is a middle-level position.
How do I apply for this role?
Candidates can apply through the X6 GROUP website.
✓ Apply here in a minute. Your application and answers go straight to the hiring person, so you never land in a spam pile.