Remote
1 month ago
full-time
- Launch, optimize, and scale advertising campaigns in Google App Campaigns (UAC);
- Manage advertising budgets and ensure target KPIs are met;
- Analyze campaign effectiveness and identify growth opportunities;
- Test new GEOs, buying strategies, creatives, and hypotheses;
- Work with key metrics: CPI, CPA, ROAS, Retention, LTV;
- Analyze competitors and market trends;
- Generate regular reports and propose initiatives for traffic scaling.
- At least 1 year of experience with Google App Campaigns (UAC);
- Experience in iGaming, Gambling, Betting, Sweepstakes, Binary Options, Forex, or other highly competitive verticals;
- Practical experience managing advertising budgets and scaling mobile applications;
- Understanding of mobile marketing principles and User Acquisition;
- Confident knowledge of Google Ads;
- Experience with mobile attribution systems (AppsFlyer, Adjust, or similar);
- Ability to analyze data and make decisions based on metrics;
- High level of independence and responsibility for results.
- Remote work format from anywhere in the world;
- Flexible start of the workday and convenient schedule;
- Great experience in one of the most qualified iGaming teams;
- Friendly communication culture, great product, and transparency in processes.
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